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MINI

Seven Models. One Bold Relaunch.

From Digital Twin to Full Brand Communication. Fast, Consistent and Creative.

To relaunch MINI’s digital identity, we created seven unique visual worlds - one for each model. Beautiful artworks, stunning films, scrollable animations, interactive assets, a visualizer and a configurator bring the spirit of the brand to life.

By building on the digital twin and following the “single source of truth” approach, the production enabled creative freedom, visual consistency and maximum efficiency across all media assets.

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Artwork MINI Countryman – 3/4 rear studio

Project Insides

Modles

Asset Count

1000+

Done in x month

Artwork MINI Countryman PHEV – 3/4 front studio
Artwork MINI Cooper five-door – 3/4 front studio
Artwork MINI Clubman S – side view studio

Scope of Work

Creative

Execution

Client & Partner

MINI

Track

Related Projects

Let’s talk

New business

Do you have a project in mind? We are excited to hear from you and to see how we can help. Let's shape the future together.

Job openings

We are always looking for exceptional talents ready to push boundaries and redefine industries. If you're a creator at heart, join our team.